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Brand Crush: Ariat

There are some brands that as riders we just keep coming back to year after year. For us at Saddle Up & Ride, Ariat is definitely one of those brands.

Whether it’s a pair of trusty boots that survive endless muddy mornings, riding boots comfortable enough to wear all day, or riding clothes that genuinely work for real riders, Ariat has become a staple in tack rooms everywhere — including our own.

There are some brands that as riders we just keep coming back to year after year. For us at Saddle Up & Ride, Ariat is definitely one of those brands.

Whether it’s a pair of trusty yard boots that survive endless muddy mornings, riding boots comfortable enough to wear all day, or riding clothes that genuinely work for real riders, Ariat has become a staple in tack rooms everywhere — including our own.

And honestly? We completely understand why.

Why Riders Love Ariat

Ariat manages to do something not every equestrian brand gets right: they combine technical performance with everyday comfort.

Their products are designed for riders who actually live in their gear. The riders who spend hours at the yard, ride in unpredictable weather, walk miles across fields, travel to competitions, or simply want kit that feels good from the moment they put it on.

You can feel the difference in the details:

  • supportive footbeds
  • shock absorption
  • waterproof technology
  • breathable materials
  • flexible leather
  • durable soles that hold up properly over time.

It’s riding gear made for real life around horses.

And once riders find an Ariat product they love, they usually come back for another.

The Ariat Boots We Reach For Again and Again

At Saddle Up & Ride, Ariat boots are some of the styles we recommend most often because they consistently balance comfort, practicality and classic style.

The Everyday Yard & Trail Favourite

The Ariat Terrain H2O has become a go-to for riders who spend long days on their feet. Lightweight, waterproof and incredibly comfortable straight out of the box, they’re ideal for hacking, yard work, travelling and everyday riding life.

They’re one of those boots riders end up wearing far beyond the yard because they’re simply that comfortable.

The Classic Riding Boot

The Ariat Heritage IV Zip H2O is one of those timeless riding boots that works for so many riders. Elegant enough for lessons and clinics, practical enough for everyday riding, and designed with Ariat’s signature comfort technology underneath the classic look.

For riders wanting an everyday riding boot that feels supportive without needing weeks of breaking in, these are always high on our recommendation list.

Performance & Comfort Combined

The Ariat Palisade Women's Tall Riding Boot is loved by riders wanting a slightly more performance-focused feel, while still keeping that all-day comfort Ariat is known for.

Soft leather, close contact feel, elegant fit and practical details make them incredibly versatile for both schooling and competition riders.

Ariat Isn’t Just About Boots

One thing we really appreciate about Ariat as a brand is that their quality carries across their entire range.

Their riding tights, jackets, base layers and casual clothing are all designed with the same philosophy: functional, durable and genuinely comfortable to wear.

Nothing feels overcomplicated. It’s technical riding gear that still feels approachable and easy to live in.

Did You Know?

Ariat was founded by women — and its name has a special equestrian connection.

Back in 1993, Ariat was founded by two women, Beth Cross and Pam Parker, who believed riding boots could be far more comfortable than what was available at the time. Drawing inspiration from athletic footwear technology, they set out to revolutionise equestrian footwear by bringing the same comfort and performance features found in running shoes and sports trainers into riding boots.

And the name Ariat? It's a tribute to one of the greatest racehorses of all time, Secretariat. The founders took inspiration from the legendary champion's name when creating a brand dedicated to performance, excellence and pushing boundaries.

More than 30 years later, Ariat remains a women-founded and women-led company, and has grown into one of the most recognised and trusted equestrian brands in the world.

Why We Love Ariat at Saddle Up & Ride

At Saddle Up & Ride, we only want to stock brands we genuinely trust and would happily recommend to fellow riders.

Ariat is one of those brands that consistently delivers.

We love that their products work for such a wide range of riders — from happy hackers and trail riders to competition riders and everyday horse owners — and that comfort is always such a big part of the design.

Because at the end of the day, when your feet are comfortable, your gear works properly and you feel good in what you’re wearing, riding becomes that little bit easier and more enjoyable.

And that’s exactly the kind of riding experience we want to help riders have.

Browse our Ariat collection online or visit us in store to try styles on and get advice from real riders who wear them too!